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QR code on every property advert
Since 15 April 2023 every property advert, print or audio-visual, must carry the Trakheesi QR code.
What the source says
"Effective 15th April 2023, all real estate companies are required to include the QR code on their advertisements, whether in print or audio-visual format."
RERA Circular 02-2023, 11 April 2023
| Status | Confirmed - The official source states this rule in the words quoted. |
|---|---|
| Instrument | RERA Circular 02-2023, 11 April 2023 |
| Authority | RERA |
| In force since | 15 April 2023 |
| Last checked | 23 September 2026 |
| Source | RERA |
Read the full guide
This rule is explained in context, with the costs and steps around it, in Trakheesi.
More rules on advertising
- Property adverts need a permit - Confirmed
- Advertising permit fee - Confirmed
See all 60 rules in the register.
Cite this rule
Home Guide Dubai, "QR code on every property advert", Dubai property rules register, last checked 23 September 2026.
https://homeguidedubai.com/rules/advertising-qr-code/
This link stays the same when the rule changes. If the rule changes, this page shows the new text and the date it changed.
Frequently Asked Questions
Is this still the rule today?
We last read the source on 23 September 2026. Rules in Dubai change by circular and by edits to service pages, often without notice. Check the source linked above, and ask RERA in writing before a large payment.
Where does this rule come from?
RERA Circular 02-2023, 11 April 2023, published by RERA. The quote on this page is copied word for word from that source.
Sources
- RERA Circular 02-2023, 11 April 2023 - RERA - accessed 23 September 2026
Every rule above is quoted from the law, decree or official page on the date given. This is general information, not legal advice; rules change, so confirm the current position with the authority named before you act.