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Property adverts need a permit
Every property advert must carry an official permit; advertising without one is fined at least AED 50,000, doubled on repeat.
What the source says
"properties are not to be promoted without obtaining an official permit that clearly displays the permit number on the advertisement."
RERA Circular 1-2020, 17 May 2020
| Status | Confirmed - The official source states this rule in the words quoted. |
|---|---|
| Instrument | RERA Circular 1-2020, 17 May 2020 |
| Authority | RERA |
| In force since | 17 May 2020 |
| Last checked | 23 September 2026 |
| Source | RERA |
Read the full guide
This rule is explained in context, with the costs and steps around it, in Trakheesi.
More rules on advertising
- QR code on every property advert - Confirmed
- Advertising permit fee - Confirmed
See all 60 rules in the register.
Cite this rule
Home Guide Dubai, "Property adverts need a permit", Dubai property rules register, last checked 23 September 2026.
https://homeguidedubai.com/rules/advertising-permit-required/
This link stays the same when the rule changes. If the rule changes, this page shows the new text and the date it changed.
Frequently Asked Questions
Is this still the rule today?
We last read the source on 23 September 2026. Rules in Dubai change by circular and by edits to service pages, often without notice. Check the source linked above, and ask RERA in writing before a large payment.
Where does this rule come from?
RERA Circular 1-2020, 17 May 2020, published by RERA. The quote on this page is copied word for word from that source.
Sources
- RERA Circular 1-2020, 17 May 2020 - RERA - accessed 23 September 2026
Every rule above is quoted from the law, decree or official page on the date given. This is general information, not legal advice; rules change, so confirm the current position with the authority named before you act.